Should You Stop Accepting Guest Posts

guest post author

This is a guest post by Thomas McMahon.

It’s no trade secret that guest posting is a favorite technique of link builders and SEOs around the globe. This has made the inboxes of webmasters and editors who accept these outside contributions flood to the point of bursting, and has created thousands of sites that feature poorly written guest posts that are stuffed with links. Continue reading

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Pricing Is The Last Thing The Customer Should Be Thinking About

google chromebook pixel

Not surprisingly the first question everyone is asking about the Google Chromebook Pixel is Would you pay $1300 for a cloud-centric laptop? This is all about the launch of this impressive laptop that everyone is talking about. Continue reading

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Can You Use Other Companies Brand Names In Your AdWords Advertising

legal view on brand names

This is a guest post by Andrew Lolk.

Through my years working with AdWords, I’ve received quite a few requests from business owners wanting to advertise with competitor names on AdWords.

My reaction to this has always been one of compliance. But I’ve only complied after carefully educating my Clients on the dangers of using a competitor’s brand (product or company name) in AdWords. Continue reading

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Authors, Google May Be Looking For You

author at work

You may have noticed that there are many more visible authors on the Internet. In many search results, Google shows a small picture of the author to the left of the small snippet that describes the content. It seems likely that Google is putting much more emphasis on the author of a given Web page in deciding whether this is likely to be a quality article that deserves a higher ranking.

Apparently the concept involves the notion of an Author Rank. This is likely to be the hot topic in search for 2013. Here we will describe what is involved in that concept and you will find at the very end of this post a really puzzling question that arises on this. Continue reading

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How Is Google Like Attila

Attila the Hun on horseback by George S Stuart

How can a major US corporation with a mantra of ‘Do No Evil’ have anything in common with an ancient emperor who was feared by all and known as ‘The Scourge Of God’. Of course, details are sketchy on the real nature of Attila the Hun.  However perhaps there may be more in this comparison than meets the eye. Continue reading

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Three Power Tips For Gmail Ninjas

ninja

If like me you are a Gmail enthusiast, you are probably finding it can improve your productivity considerably.  A recent article by PCmag offers some Best Practices for Gmail in order to to Get Organized.  The article is a good rundown on the use of labels but does not offer much that is new.  Nevertheless its advice that most email messages should be archived in the abundant storage space that Gmail provides rather than being deleted is excellent. Continue reading

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Google Type 3 Error – The Unnatural Link Algorithm

Type 1 and Type 2 Errors

Type 1 and Type 2 Errors may be something you vaguely remember from statistics courses but few people really know what the terms mean.  If you turn to Wikipedia hoping for some clarification on Type 1 and Type 2 Errors, then you are in for a disappointment.  It starts off with a clear warning:

This article may be too technical for most readers to understand.

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Link Building: Fuel for Your Website

This is a guest article by Ruben Corbo.

Once you have built a search engine optimized (SEO) website, your focus should turn to link building. By building links into your website from other sites you will increase your site’s visibility, PageRank, and SEO. Every link you build has the potential to feed new traffic to your site while increasing your credibility with the search engines. Continue reading

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Windows Phone: A Weak Name For The Microsoft Smartphone

As I pointed out in a post on Technorati, Microsoft Smartphones Really Should Sell Better.  That also seems to be the view of the Microsoft board which reduced the bonus of the  CEO Steve Ballmer partly based on weakened smartphone sales.

Continue reading

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