Regulators in the United States and Europe are conducting sweeping inquiries of Google, the dominant Internet search and advertising company. Google rose by technological innovation and business acumen; in the United States, it has 67 percent of the search market and collects 75 percent of search ad dollars. Being big is no crime, but if a powerful company uses market muscle to stifle competition, that is an antitrust violation.Notice that word dominance. If you had looked at the old world in the year 453 A.D., this was the picture. Attila the Hun had managed to dominate large sections of the known world at that time in creating his Hunnic Empire. Even that huge slice of territory was insufficient for his appetites, and he aimed to conquer a number of other territories. But he had reached his limit.
Attila the Hun. However perhaps there may be more in this comparison than meets the eye. This notion came to mind on reading a New York Times article, Google Casts a Big Shadow on Smaller Web Sites. Here is a quote from that article which caught my eye.