Making the Most of Social Media Marketing

social media

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Social media is the marketing strategy of the digital age. Between all the various social media platforms and options, it’s easy to get caught up in the marketing possibilities and lose focus. Here are a few tips on how you can tighten up your social media marketing campaigns and get the most use out of them. Continue reading

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Choosing The Right Email Service

email

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The process of sending a single email may not seem complicated to the average consumer; however, business email is a completely different animal. Most companies find it advantageous to completely outsource their email marketing services to a professional third party company. Even if your business does not perform this service in house for itself, your marketing department should be aware of the subtle differences in different email marketing services in order to better direct its overall strategy. Continue reading

The Best Money Tricks For Smart People

budget

This article is contributed by Frank Litt.

Budgeting well and saving every pittance of your income is not all there is to smart money management. If you really want to be clever with your cash then you should also be looking at the way you invest your cash, the way you take out loans and the rewards you seek out. Being smart with money means taking the time to learn about your finances so that you are in a better position to take advantage of offers and tricks that other people would miss; it means playing the financial institutions at their own games, avoiding the traps that people fall into out of complacency, and generally not just ‘going with the flow’ when it comes to money matters. Continue reading

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Beware SEO Experts Who Are Beyond Their Best Before Date

search engine optimization

search engine optimization image courtesy of Stuart Miles via freedigitalphotos.net

Getting the right kind of search engine optimization for your company’s online marketing campaign can get really expensive if you do not know exactly what services to look for. Sadly, most search engine optimization companies do not keep up with the latest changes in the major search engines; therefore, their techniques do not work as well as they should. Continue reading

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6 Ways You Can Stay Away From Danger While You’re At Work

watch your handsThis article is contributed by Robin Peters.

We’re lucky we have certain rules in place otherwise a lot more people would die every year from work-related injuries. Maybe you won’t die when you’re at work but there is every chance you could get hurt, so let’s look at a few ways you can look after yourself properly from now on. Continue reading

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Powerful Business Tips From The Top Business Role Models

This article is contributed by Evan Thomas.

learning from the pros

If you are interested in business today, then there’s a good chance that that interest was initially ‘piqued’ by one of the many business ‘superstars’ that so often grace our headlines. While business takes all sorts, there are undoubtedly some characters that have managed to rise above the rest and that have become heroes to many aspiring entrepreneurs and CEOs around the world. Continue reading

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Hiring The Right Guy: The Men Who Saved Big Businesses

thoughtsThis article is contributed by Kevin Wright.

There’s always one man who comes along and changes the game. He’s the wildcard that turns fortunes around and makes history. Under his leadership even the sinking Titanic can be saved. We’re talking about people who came, who saw and who conquered. They were instrumental in saving major corporations from financial ruin. If it weren’t for them some of the biggest names in the world of business would have collapsed and turned to dust. When companies that had held a dominant position for years cried out for help, these men answered. Let’s take a look at some of them and how their endeavors saved the companies in question. Continue reading

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Life Is Always A Work In Progress

Darren Rowse really hit the nail on the head for me in his post today, When Not Completing Things Might Be Good For Your Blogopen door to success.  He suggested the most fruitful reaction when completing a task, a project or a presentation is always to look for ways of doing it better next time. By all means have pleasure in what you have accomplished but never close the door on new possibilities that may be just around the corner given where you have arrived at. Clearly he has been very successful with his approach to life so it’s certainly something worth considering.

Photo credit: open door to success image courtesy of Naypong via FreeDigitalPhotos.net

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Corporate Events Security: Getting One Step Ahead Of Threats

security monitoringThis article is contributed by Debra Wright.

When hosting a corporate event, whether it’s a product launch, holiday party, or charity dinner, the primary goal of organisers is always to ensure that guests and clients enjoy their time and develop a positive perception towards the company. Special events, after all, are an important marketing strategy that allow a company to establish their position in the industry and form new partnerships with clients, which is why thorough planning is a must. Continue reading

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